On Thursday, one of the chain's busiest shopping days of the year,
employees at more than 100 Starbucks outlets that are unionized intend to go on strike.
by- Indra bhan
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Every year, Starbucks offers red reusable cups imprinted with the brand's logo with any purchase in honor of the holiday season.
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This year's Red Cup Day celebration honors the 25th anniversary of the giveaway, which has grown into a collector's item.
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In its year-long organizing campaign, Starbucks Workers United has only taken one other large-scale collective action.
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The union claimed that the purpose of the strike is to draw attention to the company's alleged violations of labor laws and failure to fairly negotiate contracts.
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Any and all claims of unfair work practices have been refuted by Starbucks.
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Around 260 company-owned Starbucks outlets have voted to unionize over the previous 12 months under Workers United, a branch of the Service Employees International Union.
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Even though there are approximately 9,000 of the chain's company-operated outlets throughout the United States,
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the union drive has garnered attention and motivated employees at Trader Joe's and Chipotle Mexican Grill to take similar action.
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